Downy Unstopables: The name IS spelled wrong. But it smells… well, unstoppable.

Perhaps you’ve seen Downy’s newest product, Downy Unstopables. It is an in-wash laundry scent booster. I first encountered Downy Unstopables at the BlogHer ’11 conference last month. Procter & Gamble had a big booth designed like a house, and bloggers were invited to walk room to room, learning about various P&G products. When I walked … Continue reading Downy Unstopables: The name IS spelled wrong. But it smells… well, unstoppable.