Last week on the blog, I posted a story about manufacturers wanting to add artificial sweeteners to milk and commented, “I am much more of a ‘leave foods alone’ person. Give me organic, full-fat, hormone-free milk. Give me 100% juice with no HFCS or Splenda additives. Give me full-fat butter instead of margarine any day.” […]
“Modern chicken has no flavor”
A few weeks ago, my mom called to tell me about a chicken dinner she made. She’d picked up a free-range organic chicken on clearance at Woodman’s for a good price, and she was raving about the fantastic flavor it had — so different than the usual supermarket chickens taste. Our family eats both organic […]
Brand messaging focusing on women is “stuck in the past”
RetailWire has an article today about marketers being out-of-touch with who’s actually doing the shopping. While in the past, it was almost a mantra that “women drive 80% of purchases,” marketers are waking up to the fact that this just isn’t the case anymore. From the article: It’s the conventional wisdom touted daily via a […]
Walgreens updates coupon policy: clarifies Register Rewards, removes overage, restricts quantities
Reader Cmego4it alerted us to some new changes in Walgreen’s coupon policy today. Most of the policy reads as it did before, but here’s an overview of the significant changes: – Register Rewards details are clarified New couponers are often confused when they first start navigating Walgreens’ Register Rewards deals. Does buying two identical items […]
Leader of coupon counterfeiting ring pleads guilty
Remember the enormous counterfeit coupon ring busted in Phoenix last year? The ringleader pled guilty and the women involved must pay back $5 million in restitution to the companies that were defrauded. From Phoenix’s ABC 15: The last of three women charged in a coupon counterfeiting case has pleaded guilty, according to Phoenix police. Robin […]
FDA plans to amend the definition of milk
I don’t normally get political on my blog, but here’s an issue that may be of interest to you if you drink milk. The Food and Drug Administration (FDA) announced that the International Dairy Foods Association (IDFA) and the National Milk Producers Federation (NMPF) have filed a petition requesting that the FDA amend the standard […]
Rough week at JC Penney: Company lays off 2200 employees
It’s been a rough week at JC Penney. A shareholder who owned 40% of JCP’s stock sold ten million shares off at a loss. Guess what else – that shareholder is also a JCP board member! Not good when you’re dumping your own stock. Macy’s is suing, because JCP plans to add a new line […]
Buy 1 Get 2 FREE winterwear sale at Sears Outlet
My price point for buying clothes for my boys, ages 5 and 8, is $2 to $3 per item. I make exceptions for things like snow pants and coats (though I usually find great deals on those too!) And, I tend to shop a size or two ahead of the sizes that they are, stocking […]
Yahoo: “Why Americans are cutting coupons out of their lives”
Earlier this week, Yahoo and Time Magazine published a story with this title, citing research from NCH Marketing. Are Americans cutting coupons out of their lives? From the story: Did American consumers suddenly get rich, or just get sick of using coupons? Not likely. Did the number of coupons issued shrink last year? No again. […]
JC Penney hires new marketing executive – the guy responsible for “New Coke!”
Oh, you just can’t write this stuff. Truth is truly stranger (and more humorous) than any fiction. JC Penney’s “brilliant” CEO Ron Johnson is the man responsible for getting rid of sales and coupons at JCP last year. Who can forget him comparing coupon shoppers to drug users? Well, he relented last month and said […]
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