My syndicated Super-Couponing Tips column for the week is entitled “Privacy concerns in the digital ad age.”
Here’s an excerpt:
“Why was the ‘Share a Coke’ campaign so successful? Finding a bottle of soda with your name on it proved to be an incredibly effective way of connecting with shoppers on a personal level. The simple instruction to “Share” a Coke didn’t apply only to sharing the actual beverage with a friend – it also was a call to action to share your bottle online with the world.”
Read this entire column at NWItimes.com.
My Super-Couponing Tips column appears in newspapers around the country to a weekly readership of over 20 million people! Learn more about my column’s syndication at this link.
Miss a column? Here’s an archive of all of my past columns I’ve shared on the blog.
dana lilly says
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