Safeway and Betty Crocker have launched a FREE online game that Fresh Values cardholders can play to win FREE Betty Crocker products! Play every day from now through January 15, 2011.
Visit BakeSweetMemories.com to play. The game is like a cookie slot machine… if three of the same cookie line up, you win FREE Betty Crocker baking products.
If you win, your prize is loaded to your Fresh Values card as an ecoupon — you can simply go to the store and pick them up, free with your Fresh Values card. (I have to admit, I thought this was pretty cool — I’ve never seen a giveaway with prizes delivered like this.) And, you can play every day from now through January 15, 2011!
When I first received the press release for the game, I signed up and played the game once a day. By the third day, I had won two prizes – a Betty Crocker cake mix and a Betty Crocker cookie mix. When you win, the site prompts you to load the prizes to your Fresh Values card via Cellfire.
I was concerned, though, because Dominick’s dropped support for Cellfire.com when they launched their “Just For U” ecoupons. (While the Dominick’s logo is shown repeatedly throughout the Bake Sweet Memories web game, their logo is not shown on the page where you load prizes once you win!) What was going to happen to my prizes?
Strangely, when the site directed me to click and load the two prize ecoupons to my card through the Cellfire interface, they went right on — and for the first time in over two months, I loaded Cellfire coupons to my Dominick’s Fresh Values card.
What would happen when I tried to redeem them though? I’m always willing to take one for the team and see, but earlier this week I was speaking with Dominick’s corporate about another matter and tossed the question out there — Safeway’s launched this national online game/contest with Betty Crocker, are sponsoring blog giveaways tied into promoting it, and the prizes are delivered via Cellfire, which Dominick’s no longer supports? Will the ecoupons still work?
Dominick’s said that they thought they should. So, it was off to the store to try…
And indeed, the free Betty Crocker cake mix and free Betty Crocker cookie mix came off just fine at the register. The kicker? The cookie mixes were on sale Buy One, Get One Free, so I bought two and got another cookie mix free too!
(AND… apparently I had an old .40 off cookie mix coupon loaded to my account before they removed the ability for Dominick’s shoppers to load new ecoupons, because if you look at the receipt, there’s an additional .40 ecoupon taken off of the second, free cookie mix – so all were free with overage.)
So, in a nutshell:
The good news? If you have an EXISTING Cellfire.com account tied to your Dominick’s Fresh Values card, you can play the game, win prizes, load them to your card and redeem them at the register.
The bad news? If you never signed up for Cellfire.com with your Dominick’s Fresh Values card prior to the launch of Dominick’s “Just For U” ecoupons, you can play the game, but you apparently will not be able to win. You can no longer register a Dominick’s Fresh Values card with Cellfire to load their ecoupons to it.
I think, legally, this could be a can of worms, because the terms of the contest state that it’s open to “legal U.S. residents of Illinois who are at least eighteen (18) years old at the time of entry and who, at the time of entry, have one (1) of the following Safeway Cards: … Fresh Values Card.” The terms don’t specify that you need a Cellfire account to win, but it appears that without a Cellfire account, you can’t actually load your prizes.
prea says
First try and I won a BC Cookie Mix. Now to redeem it….
Outlander says
Thanks for posting this, because when I first saw this I wasn’t going to bother, thinking it wouldn’t work. So I just played and won cookie mix too. Nice! It says value $4. Did full value come off or did it get adjusted to the price of 1 cookie mix?
newbyT says
I played this game a few days ago and won. Then I saw that the prize went thru Cellfire, so I didn’t try to load it figuring it wouldn’t work. Hope I still have their email in my trash bin!
Qponlady says
Won the cookie mix the 1st time out! Thanks for posting!
coupon user says
Fist try won a cookie mix!!!!
maggie says
now how long do I need to wait before I can claim my prize? I just won the mix, so do I need to wait 24 hrs. before it’s activated or can I go in today? Just wondering if I can take advantage of the bogo, assuming this ends today.
kewponaddict says
Thanks, just hope it comes off when I go to redeem it…got a free cookie mix!
denisec says
somehow I had 3 .40 coupons plus the $3.00 off for winning the cookie prize so I was able to get a total of $4.20 off my shopping, which by the way my $125 total came down to $33 and change today. I love shopping this way!
Momof3Js says
I played and won, but when I went to load it, it doesn’t have my Dominick’s card listed. I am registered with my cell ph, but for some reason my card is gone. I know I had used cellfire before when Dominicks accepted it, but it’s no longer there. Any suggestions? I tried loading my card and it said my card was no a valid #. Is there any way to print the coupon??
Qponlady says
Does not end until 12/29/10 :)
icoupon2 says
I won my first try too! YAY! I’ll go to Dominick’s again for FREE cookies! :)
savin up says
It is fun to play and even more fun to win!
Qponlady says
Ok so I won again today. Stopped at Dom’s and the cookies are now $2/$2.98! Things that make you go hmmm!! These prices are good thru the 29th now…
Qponlady says
Just went thru the checkout and nothing came off! No cookies for me!
Bernard2003 says
Happened to me too.. I have had cellfire on my Dom’s card FOREVER.. and it looks like the free cookie mix loaded just fine. However, it does NOT look like the cookie mix came off my total when I went in to redeem them. I am going back with a printout of my e-mail, to either return the cookie mix or get my money refunded. Basically, we do cookies from scratch in our house so I really would not have willingly PAID for cookie mix.
Coupon Maven says
PLEASE READ IF YOU HAVE HAD PROBLEMS WITH GETTING YOUR PRIZES IN THIS GAME:
I’ve been following up on the issues with people winning prizes and loading them to their Dominick’s Fresh Values card via Cellfire, but not receiving the prizes. I’ve been told that not only -should- the prizes be working at the register if they’ve been loaded via Cellfire, even shoppers who didn’t previously have a Cellfire account tied to their Dominick’s Fresh Values card SHOULD have been able to register, win and load prizes too.
I know many people are still having issues with this game, both from the postings here and the email I’m receiving. Here’s an update:
Their team will need your Fresh Values card number to help investigate what’s going on for you. Please feel free to email Laura and let her know your circumstances if you were not able to redeem a prize. (And, feel free to share anything you find out here as well.)