This week’s syndicated Super-Couponing Tips column is entitled “Return of the ridiculous shrinkage stories.” Here’s an excerpt:
“I read your article in Saturday’s paper about smaller products. My husband e-mailed a well-known manufacturer of toilet paper about this, and we received this response. Thought it was a bit comical!”
“You’re correct that we slightly decreased the width of our rolls. Although the sheet is narrower, this change allowed us to invest in some additional features and upgrades: We added some fibers back into each sheet – so you have more fibers per square inch in the center ‘performance zone’ where you need them most to get the job done. The reduced width improves the flushability because being slightly narrower allows the tissue to clear the bowl and drain lines more easily.”
Read this entire column at NWItimes.com.
My Super-Couponing Tips column appears in newspapers around the country to a weekly readership of over 20 million people!
hammar says
Well, I was appalled last week when I went to buy a box of Baker’s Chocolate. Now down to 4oz instead of 8oz! Price was $2.85, I believe the 8oz used to be around $3.65. What a rip!!
Outlander says
I noticed it again a couple of days ago with Maxwell House coffee. I remember when big coffee cans used to be 39 oz, and then 36 then 33, and this newest one was 29 oz!