Last week, Walmart announced it would begin price-matching Amazon.
Today, Walmart announced that it will begin price-matching competitors’ Black Friday ads this Friday, November 21st:
Holiday shoppers don’t have to wait until Black Friday to start shopping for deals at Walmart. At 8 a.m. on Friday, Nov. 22, Walmart will kick off a pre-Black Friday savings event in stores and online, lowering the prices on popular toys and electronics, to match select Black Friday offers from Target, Toys R’ Us and Best Buy one week early.Beginning today, the retailer also extends its Christmas Ad Match* to Walmart.com customers. Customers who purchase an item on Walmart.com, and find a lower price in a local brick and mortar competitor, can email christmasadmatch@walmart.com and receive the difference on a gift card. The same policy is in place for customers at Walmart stores for items purchased Nov. 1 through Dec. 24, excluding Thanksgiving Day and Black Friday.
Some of the prices Walmart has announced it will match:
Toys:
LeapPad 2 – WAS: $79, NEW PRICE: $39.99
Little Tikes Cozy Coupe – WAS: $49.87, NEW PRICE: $34.99
Nerf Rebelle Crossbow – WAS: $19.88, NEW PRICE: $11.99
Monopoly Board Game – WAS: $7.77, NEW PRICE: $5
Hot Wheels Single Car – WAS: .97 cents, NEW PRICE: .60 cents
Electronics:
LG 50-inch HDTV – WAS: $598, NEW PRICE: $448
Skylanders and Infinity Starter Packs – WAS: $74.96, NEW PRICE: $37
Select PS4 and Xbox One Video Games such as NBA 2K14 and Battlefield 4 – WAS: $59.96, NEW PRICE: $49
It doesn’t sound like you can take ANY store’s Black Friday ads in and match them this Friday, but rather that Walmart will be dropping its prices to match selected ads.
You can also preview Walmart’s Black Friday ad at this link.
